The Special Collector’s Edition DVD of Fireproof, the highest-grossing Christian film after The Passion of Christ, hits stores January 27, 2009. Pre-sales to Christian and Catholic bookstores have begun for what is expected to be this year’s hottest item. Starring Kirk Cameron, Fireproof is the micro-budget movie from Sherwood Pictures in Albany, Georgia, that opened at number 4 in the nation and spent three weeks in the top 10—eight weeks in the top 13. Current box office sales total $31.5 million with the film still playing in 815 theaters this weekend. See www.FireprooftheMovie.com.
Fireproof, a film endorsed by Catholic leadership and organizations like World Wide Marriage Encounter, is the story of a fireman, Caleb Holt (Cameron), who rescues strangers but can’t save his own marriage. The Love Dare, a book/plot device in the movie, also is a book from Fireproof writers, directors, and producers Stephen and Alex Kendrick that has spent four weeks atop a New York Times’ bestseller list.
Now in time for Valentine’s Day and National Marriage Month, Catholic and other Christian bookstores across the nation will premier the exclusive Christian retail version—The Special Collector’s Edition—of “the movie that became a movement.” The DVD contains all bonus material plus 32-minutes of exclusive Christian Booksellers Association-only material: a movie-production video blog, bringing behind-the-scenes to life; “Fun with Mr. Rudolph” (Caleb Holt’s next door neighbor); additional firehouse commentary from Wayne (Caleb’s fellow fire fighter), and the Casting Crowns video of the movie’s hit song, Slow Fade (from the band’s gold-selling album: The Altar and The Door).
Couples, organizations, dioceses, pastors, churches, classes, groups, therapists and ministry leaders are lining up to spread the movie’s strengthening message wrapped in a great story.
“Fireproof is an excellent film that makes marriage commitment real and attainable with Christ’s grace,” says Archbishop Joseph E. Kurtz, Chairman of the Committee on Marriage and Family for the US Bishops Conference.
Fireproof is the third movie from Sherwood Pictures. Sherwood’s first film, Flywheel, in 2004, has sold 200,000-plus DVDs. Its second, Facing the Giants (2006) earned $10.1 million at the box office and has sold more than 1.6 million DVDs in 58 countries (14 languages). Fireproof also stars an all-volunteer cast of almost all first-time actors. It was co-written by brothers Alex Kendrick (director) and Stephen Kendrick (producer) and produced by a 1,200-member cast and crew.
Fireproof is dubbed in Spanish and has subtitles in English, French, Spanish, Portuguese, Chinese, Russian, Korean, and Arabic. The movie’s total running time is 1 hour and 58 minutes.
Bonus features on all DVDs (total running time, 1 hour and 18 minutes):
• Deleted scenes
• Fireproof’s Jokes and Pranks
• Fireproof Behind-the-Scenes
• Marriage Matters
• Wayne on Wayne
• Fireproof in 60
• Fireproof Discussion Guide Resources
• The Love Dare promo
• Commentary with Alex and Stephen Kendrick
Bonus features exclusive to CBA audiences (total running time, 32 minutes):
• Production Blog—behind-the-scenes movie-making
• Fun with Mr. Rudolph
• More Firehouse Commentary with Wayne
• Casting Crown’s hit music video Slow Fade
For more information and to download photos, go to: www.Fireproofthemovie.com. If you are interested in receiving a review copy of Fireproof on DVD or booking an interview, please contact Ashley Walker with The Maximus Group at 678-990-9032.
The Maximus Group specializes in connecting purpose-driven organizations and businesses with key media, grassroots and promotional outlets. The Maximus Group is a communications firm dedicated to serving causes, initiatives, apostolates, businesses, personalities, and organizations that have close connections and interest in the Catholic faith.
Nashville-based Provident Films, specializing in grassroots marketing, is a division of Provident Music Group and designed to produce and distribute faith-based films. Sony BMG Music Entertainment’s Provident Music Group is one of the world’s leading Christian music companies. Provident Music Group operates under the umbrella for Sony BMG Nashville.
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